Marketing’s Best Blogs is a compilation of posts on topics of
interest to direct marketers and other marketing professionals. Bloggers from the Target Marketing website are featured, supplemented by links to third-party blogs.

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DIRECT MAIL/PRINT/POSTAL

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ONLINE MARKETING

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MOBILE

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SEARCH

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B-TO-B

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COPYWRITING/CREATIVE

  • Brand Matters

    Andrea Syverson

    I Dare You: Create a Brand Challenge!

    Andrea Syverson | March 17, 2015

    Challenging something we do quite naturally and easily is indeed the perfect challenge. We all get into ruts—some even good and ...

  • Online Video Marketing Deep Dive

    Eve Grey

    Are Your Videos Champions of Your Brand?

    Eve Grey | February 03, 2014

    If you advertise in an ordinary way, it's safe to expect ordinary results. However, when you take the extreme and it doesn't work, then what do...

  • Write Direction

    Do You Know the 2 Keys to Creating Powerful Marketing Materials?

    February 23, 2015

    Whether you’re preparing to launch a Web site or print a brochure to promote your business, there are two key components you must have a firm...

  • Copyblogger

    Why I Don’t Give a Damn about #TheDress

    March 09, 2015

    Six months (or six days) from now, maybe I’ll come update this topic with the latest trending topic. Because #TheDress, the latest...

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DATABASE/LISTS/CRM

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SOCIAL MEDIA

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EMAIL

  • The Integrated Email

    Cyndie Shaffstall

    Google Announces Significant Changes

    Cyndie Shaffstall | March 09, 2015

    As a marketer who uses email, you know as well as I do, your campaigns do not stand alone. Without proper support from your website—and ...

  • Deliverability.com

    Return Path Buys Deliverability.com

    May 06, 2014

    I’m delighted to welcome the deliverability.com community to Return Path. We were excited for a chance to acquire deliverability.com because...

  • Email Experience Council Blog

    Back to the Basics

    May 05, 2014

    We spend countless hours thinking of the marketing messages that will help boost the bottom line.  However, how often do we get so caught up that...

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