Direct Mail for the Modern Marketer
Summer Gould | November 13, 2014
A direct mail piece is an effective way to reach out to your customers, putting your brand directly in their hands and engaging them with content...
Chet Dalzell | November 24, 2014
We are amid the Holiday 2014 mailing season, based on my home address catalog count of 33 so far (since Nov. 1). In the batch, I have just one...
Post & Parcel
November 21, 2014
GIRO, which specializes in the development and implementation of software solutions for the postal distribution industries and public transit, is...
Dead Tree Edition
November 19, 2014
A major financial services company provides a rare peak inside its direct-marketing strategy, with lessons aplenty for printers, marketers, and...