Andrea Syverson | January 20, 2015
You know hospitality when you feel it, or as officially defined by dictionary.com it's "the quality or disposition of receiving and treating guests and strangers in a warm, friendly, generous way." Hospitality is actually more valuable than ever in our rushed, device-first and attention-deficit overloaded world. And yet, I find it missing in many brand experiences.
Online Video Marketing Deep Dive
Eve Grey | February 03, 2014
If you advertise in an ordinary way, it's safe to expect ordinary results. However, when you take the extreme and it doesn't work, then what do you do? Answer: Consider your branding checklist! Video production is nothing short of being an ambassador of your brand's strategy. Video, just like with your other advertising tools, is something that has to be maintained regularly. Most times when a campaign has failed, it's because of confusion with your brand.
January 19, 2015
Let’s get engaged. No, I’m not proposing wedded bliss. What I’m talking about is the art of engagement when interacting on social networks. When you look up “social” in the dictionary, it is defined as living in community, related to the life of human beings in society and friendly companionships. Go to the post office, […]
January 26, 2015
At the end of the day, I just find your persona incredibly grating. Funny that I can still remember that comment word-for-word. It’s from an unsubscribe note to my email list dating back at least seven years now. I heard lots of good things back then, too. I was helping people, sharing what I knew [ Continue Reading... ] The post Trolls, Unkind Words, and How to Know You’re on the Right Track appeared first on Copyblogger.