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Today on Target Marketing

MOBILE

  • Mobile Marketing Watch

    Grande Screw Ups: Starbucks Mobile Pay App Fraud Has Customers Steamed

    May 15, 2015

    Yes, I’m that person. The customer who insists on a receipt after every debit card purchase. Sure, it’s a waste of paper. But if my purchase for $12.11 shows up on my account as a debit of $1211 — what do I have as evidence? After all, it took Jean Obando two weeks to get […]

  • Mobile-First Marketing

    Greg Hoy

    5 Mobile Marketing Trends You Can't Ignore in 2015

    Greg Hoy | January 14, 2015

    I don't have to tell you that we are living in a mobile-first world that continues to drive brands to explore new ways to engage consumers. This ever-changing mobile landscape requires marketers to determine the best ways to connect with their mobile consumers with interactions that will resonate across varying screen sizes.