ONLINE MARKETING

• Yblog

  

  Wearable Mobile Devices Are the New Black

  Yory Wurmser | May 15, 2013

  This year's hot trend in fashion is computers. Whether at SXSW or in the tech and media hubs on the coasts, people are excited about the watches, wristbands and "eyeframes" that double as computers. Not all of these gadgets will succeed and those that do probably will evolve rapidly from today's versions. But the trend is real—and marketers need to take note. They can expect consumers open to new forms of discovery and deeper relationships with brands, but also who have less tolerance for advertising that's irrelevant, disruptive or disrespectful of privacy.

  

• Muscle Marketing

  

  List-building 2.0: 7 Tips for Using ‘Power’ Polls For Prospecting

  Wendy Montes de Oca | April 08, 2013

  Most people know Web 2.0 is simply the evolution of the Internet into an environment of interactivity, reader participation and usability. Web 2.0 opens up the dialog between user and website or blog. This connection can help generate traffic and a viral buzz.

  

• Get Elastic E-commerce

  Social Commerce Revenue By Industry [Infographic]

  May 24, 2013

  There’s a lot of mystery around the revenue driving potential of social media marketing. This week’s infographic comes from AddShoppers, which keeps tabs on social conversion data across networks for over 10,000 online retailers. The data can also be segmented by industry, cool stuff. Do the numbers surprise you? They did me. Please chime in [...]

  

• Mashable

  FOMO the Movie: The Terrifying Social Truth

  May 25, 2013

  For all the amazing ways social media has changed our lives, it's come with some downsides, as well. Chief among those is FOMO — that is, of course, Fear of Missing Out, a documented disease among social media addicts Surely you're familiar with the feeling. A simple night relaxing at home is no longer good enoughTwitter brings fun updates from friends on vacationInstagram is full of photos from a party you weren't invited toFacebook is a veritable minefield full of reminders of all the wild fun you're not having there on the couch. And yet ... you can't stop checking. Suddenly

  

• Puzzle Marketer

  Tips for Fixing Email Template Code Problems Infographic

  May 07, 2013

  If you’ve ever developed an email before, you know that the coding doesn’t stop when your design looks good in the browser. In fact, it doesn’t stop when it looks good in every browser (FireFox, Chrome, Internet Explorer, and Safari). Let’s not forget too that the email also needs to look great on every device Continue ReadingThe post Tips for Fixing Email Template Code Problems Infographic appeared first on Puzzle Marketer.

  

• The Marketing Blog

  The Art of Deep Linking

  April 29, 2013

  var addthis_config = {"data_track_addressbar":true}; Ever since the Google Penguin update more SEO's (search engine optimization experts) have been talking about the concept of deep linking.  Over the past few weeks, I've received a large amount of email about the concept of deep linking, asking what it is, and why it works.  Today, I share my knowledge and examples of how deep linking can improve your overall organic listings. Deep Linking Defined The concept of deep linking isn't new, in fact, any inbound link to your website that doesn't point to your home page can be considered deep linking. For a long