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  • Making Social Sell

    Jeff Molander

    3 Things You Must Know Before Hiring a LinkedIn Trainer

    Jeff Molander | March 19, 2015

    Good LinkedIn sales trainers help sellers produce measurable increases in sales—not better proficiency at using the tool. Are you considering investing in a LinkedIn trainer or LinkedIn training for your reps? Ineffective training will cost you dearly. Here's a quick guide to hiring a LinkedIn trainer that will help sellers set more appointments, faster.

  • Social Media Examiner

    How to Craft Headlines That Draw People to Your Content

    March 18, 2015

    Do your headlines capture the attention of the right people? Need some good ideas to enhance your headlines? A great headline gets your audience to stop, read and share your content. In this article you’ll discover four ways to craft stronger headlines to engage your readers. Why Headlines Are Critical Every marketer is looking for […]This post How to Craft Headlines That Draw People to Your Content first appeared on Social Media Examiner. Social Media Examiner - Your Guide to the Social Media Jungle

  • BrandSavant

    Is "Podcasting" Holding Back Podcasting?

    March 10, 2015

    I recently completed an interview for the upcoming series "The Podcast Producers," in which I was asked a question I used to be asked all the time: "Do you think the name "podcast" holds the medium back?"If you were to ask 2006 Tom, when I first started reporting on podcasting metrics way back at the Podcast Expo in Ontario, California, I might have given a different answer. If you do happen to talk to 2006 Tom, by the way, tell him not to remodel his kitchen, but to put all that money on Street Sense in the '07 Kentucky Derby.